### It isn't just a digital gateway.
It's your customer personalization gateway.

##### 2-way communication enables
hyper-personalization

Apart from reducing the operational expenses of a call center, 2-way communication allows you to really put a face to your customer behind every conversation.

##### 'Customer engagement relevance' is
now in your power

By analysing your customer's transactions and feedback, you can engage them with relevant messaging and offers. While also allowing you to respond faster to their concerns, with automated messaging.

### Synapse.
All the signs of a Friendly User Interface.

###### A Responsively pleasing UI

The responsive UI can access applications from your desktop, mobile or the TAB. Bi-lingual UI (English and Arabic), make it ideal for the region.

###### View Comprehensive Dashboards

Stay on top of things with a quick status view of weekly or monthly messaging stats across channels.

###### Stay on Track!

Track the delivery of every message with detailed channel level of reporting.

###### Benefit from Interface Management!

Gain complete control on all applications consuming platform services.